Hi, I'm TJ Katopis, a freelance presentation designer and graphic designer based in New York City.
I work closely with creative and business development teams to produce experiences that deliver a powerful message with a clear call to action to buyers and other key stakeholders.
I produce persuasive pitch decks that resonate with audiences, slide masters and templates that promote organizational efficiency and consistency of message, and user‑friendly and actionable technical reports and leave-behinds. I have worked on high‑priority, fast‑paced campaigns for clients from almost every industry — financial services, management consulting, consumer products, luxury goods, media and communications, and art & real estate brokers, to name a few.
My approach is based on tried-and-true methods drawn from my deep consulting background, as well as proven storytelling techniques and information design best practices. I have a unique experience among designers because of my background as a client-facing business advisor. Before becoming a full-time designer, I was a director with a Big 4 consulting firm. There I designed and produced hundreds of decks, technical deliverables, and RFPs, both in print and digital. I have been a heavy user of PowerPoint for many years, and I am an experienced project manager with a keen eye for detail who thrives on a deadline.
I was at PwC when it rebranded in 2010 — we went from PricewaterhouseCoopers to PwC — and my experience implementing aspects of the new brand identity, by Wolff Olins, inspired my decision to pursue a career as a full-time designer. I went on to get my design certificate at the Shillington School, where I became proficient in Adobe InDesign, Illustrator, and Photoshop. Shillington is an intensive full-time graphic design program taught in a studio-like environment with a heavy focus on brand identity and strategy, design principles, layout, typesetting, typography, color, concept development, storytelling, and industry best practices.
I am a member of the Presentation Guild, the leading industry membership organization. I also attended the most recent Presentation Summit, the premiere annual conference for presentation designers.
Contact me to discuss your next big pitch or campaign!
I brought in TJ to consult on my highly technical B2B pitch deck — and he absolutely blew me away! Not only did he make my slides look fantastic, he also introduced storytelling concepts to make my presentation resonate with my audience, conformed it to my company’s brand identity guidelines, and sourced beautiful (and properly licensed) images. He also works quickly, and turned my project around ahead of the project deadline. TJ is a unique talent as a presentation designer — a rare combination of graphic designer and speaker coach, with extensive practical real world client-facing business experience. He’s also an all-around great guy. TJ would be a tremendous asset on any presentation design project, and he gets my highest recommendation.”
— David M., Technology professional, via LinkedIn
TJ joined our team as a presentation designer and PowerPoint specialist on a whirlwind project that required a great deal of diligence and steadfastness. It was a daunting task, which he handled with precision and professionalism. He always had a keen eye out for ways to improve the content and data visualization—which absolutely contributed to the success of the project. I look forward to working together again soon!”
— Cynthia N., Creative consultant at a leading brand identity consultancy, via LinkedIn
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Location: New York City, available on- or off-site
Tech notes: I run an iMac and MacBook Pro, both fully loaded with Keynote, Microsoft Office, and Adobe Creative Suite, with a Wacom tablet. I also run Microsoft Windows 10 and Office for PC using VMWare Fusion.